It is designed to roll the lashes into a curl.
The design is based on those cute '50s style curlers, which get hair into a great tight curl. So hopefully this amazing new mascara will do the same!
This is a WORLD EXCLUSIVE as the rest of the planet, will just have to wait until the launch date next month!
This is the size which you will receive in Elle, 3ml sample size! Excellent to carry around and try out!
I am excited to try it and give my thoughts on it :)
Elle is out Thursday 29th January priced at £4.
If you can't get to a shop grab a copy here: http://www.hearstmagazines.co.uk/elle/JES10097
Benefit Cosmetics Roller Lash launch date is Feb 28th 2015!
All pics used are from Elle or Benefit social media!